A brand new subsea construction company that wanted to stand out.
A visual identity made of a core aquatic blue and green colours to reflect the ocean environment along with some bold accent colours. These were used in graduated form in the company logo. Visually, this marked the company out from its often grey and technical looking competitors. The name Ceona is an anagram of the word “ocean”.
Ceona’s proposition, vision and values were articulated in a tagline “Trusted to be smarter” this captured the promise of intelligent, experienced people delivering faster and more efficiently.